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The Merchants of Cool

How businesses market to American teenagers, and the effect they have together on popular culture.
Feb 27, 2001 · 55m
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Documentary
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Music

PLOT

A documentary on the marketing of pop culture to Teenagers.

REVIEWS

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CAST

Douglas Rushkoff
Self
Christina Aguilera
Self
Greg Berlanti
Self
Jessica Biel
Self
Adam Carolla
Self
Fred Durst
Self
Malcolm Gladwell
Self
Carson Daly
Self
Directed by Barak Goodman

DETAILS

Status
Released
Original language
EN
Budget
—
Revenue
—
Country
US

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